To communicate the client’s key educational messages in Cardiology to Primary Care healthcare professionals and measure the impact of the learning.
Rila used its accredited Clinical Focus publication as the vehicle to deliver this project.
Educational objectives were agreed with the client. Rila then commissioned the authors, edited the publication, gained accreditation (4 hours) and circulated it to 5,200 GPs.
An additional 5,000 copies were produced for the client.
The publication ‘Clinical Focus in Primary Care – Cardiology’ was produced in 8 weeks from receiving the client brief.
The online CPD assessment showed that 97% of GPs had taken on board the key learning objectives set at the start of the programme.
The client’s marketing manager said: “We were delighted with this project as Rila managed the whole process and produced a quality publication which fully met our objectives – on time!”